I guess I use punished

To mean seeing negative consequences. The only thing these guys care about is winning. They won't change until MAGA is seen as a way to ensure you lose.

The thing is, with the makeup of the party and the way we draw districts, most of these guys see more danger in losing a primary than a national blow out election. Most Republican House/Senate members are in R plus 10 seats. Some I'm concerned the MAGA doom loop is just going to continue and worsen as the McConnel types are replaced by the JD Vances of the world.