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I agree -- image and likeness $, coming from actual third by 1NDGal

parties, is the only way to maintain college football. Schools will compete on how much marketing they do for the players and how strong the school's name is in the market.

Paying players as employees would be the end of it all. Then you have to start talking about salary caps, the players will have to pay taxes, surely agents will be involved, yada yada yada mini-NFL puke.