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Great post. by revressbo

It’s so weird. We try to sell ourselves as, “we’re Notre Dame! We’re different!” while our actions try to standardize us to the way everyone else does it. We live off our history for purposes of branding/marketing/respect, but don’t seem to care whether our current product matches those standards as long as we were “in the conversation” or close or competitive or whatever.

We’re trying to have our cake and eat it.