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Again, your view is myopic. by NDMike2001

You act as if only the European powers and EPL clubs are the only teams that exist.

Soccer clubs across all of Europe are/were in financial distress. The big clubs were never really in doubt. It's the smaller clubs that couldn't compete in an inflated market. And entire leagues were going bankrupt. Even in the world of FFP, you look at what happened with Neymar. How can a small club compete in the transfer market if a club can arbitrarily inject outside money in the market? At least tying it to revenue and encouraging sound business investment has logic to it.

When Alex Texeira went to the Chinese Super league for 45M his market rate was probably half that. The big clubs could pay that. Tell me how a Swansea City is going to compete in an inflated market like that?

If player transfers skyrocket, but revenue is the same, how is that sustainable?