This is not a vent board or any other kind of therapy. Before you hit the POST button, ask yourself if your contribution will add to the level of discussion going on.

Important notes on articles:

• Please do not copy entire articles into your post; rather, provide links to them.. We are now links-only for ALL Internet publications. If only a small portion of the article pertains to your post, Fair Use allows you to copy those one or two paragraphs, provided you cite the author's name and the publication for which he writes. Otherwise, put a link in the HTTP Link box.
• Even if you're copying a reference to an article, provide a link to the page from which the article came. We're trying to cut down on duplicate topics, and the posting process will check the link to your article to see if it's already being discussed on this board. At the very least, you'll save yourself some grief on the boards.
• If your first reaction after reading the article you're going to share is the author is uninformed / stupid / a jerk / all of the above, it's not worth sharing with anyone. Not every article needs to be discussed. The more the hair-pulling articles are discussed (e.g. ESPN Page 2), the more the authors will write hair-pulling articles.

Post being replied to

Isn't shoes a huge part of the value of the contract? by tdiddy07

I would guess the shoes are worth more than everything else combined as the most identifiable branding on uniforms. Historically, anyway, you can tell the shoe brands from a wide tv shot in every frame. Maybe that has changed to a degree as cobblers design shoes specifically for teams, including custom color schemes that may be as identifiable as the logos.

If the shoes are still as big of a deal as I'd think they'd be, I would be shocked to see ND sacrifice money in that fashion either for the good of athletes or in the interest of a recruiting draw for athletes. I suppose if the lost revenue is in the range of what ND would otherwise be willing to spend in NIL ventures anyway, sure, maybe they would. But I tend to doubt that's the case.

Perhaps, however, a non-exclusive shoe deal would still offer a large amount of the total otherwise, though, if half the team still had the issued gear.