I think there will always be arguments for or against one outlet or another. Is it better for the die-hards to have access to lots of games, or the casuals to see the occasional game but maybe a little more often than now? I think too, as long as we are connected at the hip to NBC via football Peacock may be the unfortunate reality. I also think one streaming service is probably as good as any other. Again, the diehards will seek it out and the casuals will find something else to do.
Curious too, what are the ratings for ANY college hockey game anymore? At one point, the Notre Dame/UM game in the 2008 FF was one of the highest rated college games televised, but the last few times I paid attention to ratings, they were horrible for the FF, and virtually unmeasurable for the regional games. I wonder if the days of using TV to help build an audience for your sport are done? I think the only thing that will actually build the overall audience for college hockey would be big time, name brand schools starting programs.
I'd say that the majority of the SEC is probably out. Outside of Florida and Georgia, it would be too cost prohibitive. Florida could probably swing a program. The Lightning are popular and seem to have built a pretty good fan base. Texas and USC could as well capitalizing off of the Kings/Ducks and Stars.
school that thinks about this. Without the big dollar donor (like Pegula at Penn State) it would be highly unlikely to see a school add hockey.
But if we're dreaming, another Big Ten school would be nice, especially one of the Illinois schools, although that would likely have a negative impact on our recruiting since historically we have mined that market well. But if we're talking about what's best for the sport, it isn't necessarily gonna be good for one individual program. Navy also always seems like a good fit to go along with Army and the Air Force. At one point people thought Syracuse was tinkering with starting a program.
I'd tend to think shying away from far-flung locations south and west would be best. Arizona State has a nice little thing going, but I am thinking of schools that are to the east of the NCHC footprint for the most part. Any school with a well-known name due to football or basketball success. While I am not opposed to schools like Long Island, Lindenwood or any of the other newer programs venturing into D1 hockey, it has done nothing to "grow" the sport in the way we usually think of that term. You could see how interest lagged pretty significantly in South Bend when Notre Dame was in Hockey East and playing schools with a good hockey pedigree like Maine virtually every other HE program without the words "Boston College" on their jerseys. No one who thinks about buying a ticket to watch Notre Dame at the CFIA will ever care about Augustana or Stonehill.
But I'm also not certain that growth in programs is necessary. When I got into this sport there were fewer than half as many teams who were able to compete for an NCAA title. I don't mean realistically having a chance at winning, I simply mean the teams from the old WCHA that we were a part of and the old ECAC teams. 10 in the WCHA and I believe 17 in the old ECAC, and every year it was 2 from each. Even in 1985, with the tournament expanded to 8 teams and the first season of Hockey East wrapped up, there were only 36 teams total in the 4 real conferences. Right now with auto bids going to all conferences there are 58 teams with a chance at an NCAA bid, 59 if you throw in Arizona State.
I think something that growth would help with would be maintaining the current in-flux of highly touted NHL prospects coming into NCAA hockey. If some high profile, name-brand schools were added to the mix, it might be the thing that would draw even more of these players to the NCAA and away from the major juniors. When a kid tells people he's going to Minnesota or Michigan or Notre Dame to play hockey, hockey fans and casual sports fans take note. When he says he's going to play hockey for the Soo (Sault Ste. Marie) Greyhounds of the Ontario Hockey League, it doesn't matter that Wayne Gretzky played there, his casual sports fan friends say "what the heck is that?"