I agree with your premise

Fit is a two-way street when it comes to transfers. Everyone wants to play fantasy basketball and take all the top players without any consideration to fit, much less interest from the player. It doesn't work that way. I mentioned the other day that there are a number of variables players need to consider - academics (majors), roster construction and needs, coaches and how they'll benefit the player, level of competition and chance to win, NIL, etc. As a player, you need to ask yourself what's most important to you and what will make you happiest with your decision?

As a coaching staff with a chance to make a deep run next year, you aggressively target the players that can put you over the top. But you need to pivot swiftly if they're not interested. The portal has become a high stakes game of musical chairs. You have to be prepared and identify upfront all the players that you think can make a difference, then get as many as you can that fit within the framework of your team. Sometimes, that could be relatively big names, other times not so much.